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Business

Paywalls are OK, but Dumb Paywalls Aren’t

I have hacked the paywall of my hometown newspaper’s website, STLToday.com, two or three times now. The first time came with more fanfare than I expected and the subsequent times have been more quiet, but each time I get some version of this pushback: Look, I understand this point of view.

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Context Powers Brand Safety at Studio71

Have you heard about the brand safety concerns on YouTube? Maybe you’ve heard it described as the “Adpocalypse”? Even if you haven’t caught wind of the madness over the last 12 months, surely you understand that anything mixed with “apocalypse” isn’t a good thing. As is common in “whatever-pocalypse” situations there was a fair bit of freak out, but Studio71 went to work!